Category: Strategy
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Leveraging LinkedIn for Business Success: A Comprehensive Guide
Categories: StrategyLinkedIn isn’t just a digital resume anymore. It’s a networking powerhouse for lead generation, brand building, recruiting, and more. Discover how this “Facebook for professionals” can boost your business success. 1. Professional Networking and Relationship Building: LinkedIn’s more than just connections. It’s a platform for businesses to build deep relationships through networking with professionals, leaders,…
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How to Plan Your Holiday Marketing Campaigns
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10 Reasons Why Influencer Marketing Needs to Be a Part of Your 2024 Strategy
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Top 4 Trending Tips for Improving Your Website
Improving your website doesn’t necessarily mean a complete overhaul of your design, functionality, and content. Simple strategies can make a world of difference in your web performance. Let’s explore a few simple yet powerful tips that will elevate your website. Mastering the art of user experience The term user experience (UX) might sound like a…
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Creating Content with Value
Categories: StrategyAs a freelance writer for the last decade and change, I’ve written about a LOT of varied topics: Flooring for senior living spaces, honeybees, college basketball, hip-hop artists– it truly runs the gamut. I enjoy the challenge of writing about things I find interesting, as well as researching subjects that don’t immediately jump out at…
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The Benefits of Working with a Small Agency
Marketing spans a multitude of services from digital marketing and social media marketing to influencer marketing and inbound strategy. With such a wide variety of needs, it can be difficult to have an expert member on your team in every area. Whether you have a smaller budget or simply don’t need a dedicated employee for…
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What is Social Advertising and How to Make it Work for Your Business?
Categories: StrategySocial advertising is a great way for brands to increase awareness to a broad audience at a relatively low cost, but it can be difficult to navigate the ever-evolving social media landscape and figure out how to best allocate your marketing budget to get the best results. From different social media platforms like Facebook, Instagram,…
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2022 Digital Marketing Trends
The start of a new year is a great time to reflect on the past and plan for the year ahead! As we look back on digital marketing trends in 2021 and prepare for 2022, we are excited to see some of our favorite trends, like influencer marketing and visual content, continuing to grow and…
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Holiday Marketing Prep Checklist
It’s hard to believe we are entering into the last quarter of the year and gearing up for the holidays! As we prepare for the upcoming holiday marketing season, we wanted to share a couple of tips on how you can be successful with your holiday campaigns and a few real-life examples of marketing campaigns…
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Embracing Beauty and Brokenness in a Pinterest Perfect World
We recently had the privilege of attending Haven Conference 2021, a gathering of aspiring and seasoned home decor and DIY bloggers and brands, held in Atlanta, GA. We had the best time meeting influencers that we have worked with in the past as well as meeting potential new influencers for future client collaborations. It was…
