At the beginning of 2022, White Label Studio CEO, Mollie Surratt, felt strongly that White Label Studio was being called to more. It had always been a dream of hers to expand into new markets and help people, especially female entrepreneurs, from different backgrounds reach their full potential. After attending Haven Conference for several years as both a brand and an agency, she felt compelled to reach out to the conference owner about her plans for the future and a potential purchase. As fate would have it, Haven owner, Kristin Stockdale, had been considering the future of Haven as she looked to scale back but wanted to ensure the continued success of Haven. After much thought, diligence, and prayer, we are so excited to announce that White Label Studio has officially acquired Haven Conference, LLC!
Haven Conference, LLC is known for the community of influencers the company has nurtured over its 12-year history as an annual conference that educates, empowers, and connects both new and established influencers in the home improvement do-it-yourself, home decor, and lifestyle spaces. White Label Studio believes in fueling this creative spirit and bringing value to influencers through our experience working with both influencers and brands.
The purchase of the business will allow the White Label Studio team to bring their unique backgrounds and talents in influencer relations, content marketing, social media marketing, and brand influencer relations to the Haven team. We hope to enhance the year-round educational offerings as well as build on the programming offered at the annual in-person conference. Additionally, the acquisition expands our reach in the influencer marketing realm while making deeper connections with home brands.
“White Label Studio is thrilled to announce the official purchase of Haven from Stockdale Design. We look forward to a smooth transition for all parties while keeping the same close-knit influencer community, incredible digital content, and the legacy that the Haven founders have created,” said Mollie Surratt, White Label Studio CEO and co-founder. “We’ve already started planning the 2023 Haven Conference based on the feedback of last year’s attendees and sponsors– and can’t wait to continue to grow both the Haven Community and White Label Studio family.”
Former Haven LLC owner, Kristin Stockdale, will continue to be involved in Haven. “I am so excited to see White Label Studio’s involvement. I’m passionate about this community and supporting content creators, and I look forward to enhancing the Haven experience alongside the White Label Studio team,” said Stockdale.
Coming off of a successful conference in July 2022 with a sold-out roster of more than 400 attendees, White Label Studio is committed to the continued growth of Haven as the premier destination for content creators to gather and learn from digital leaders and other influencers in the DIY, home decor, and lifestyle categories. Haven Conference began in 2010 when a group of six prominent home content creators felt there was a need for a conference where other creators could meet and learn from each other. In an industry where creators often operate independently, there is great demand for collaboration, inspiration, and communication among influencers and brands. Haven has become that and so much more over the last 12 years.
Not just for influencers, Haven also has longstanding partnerships with many leading home and building supply brands that work with influencers to market their products. Haven sponsors include Home Depot (Premier), Rust-Oleum, Behr, King of Christmas, Quikrete, Amerock, Engaged Media, Ryobi, Total Boat, Woodgrain, and many more. White Label Studio plans to continue the important brand partnerships that bring tremendous value to Haven and its members.
Haven Conference 2023 will be hosted in July 2023 at the Grand Hyatt in Buckhead, Atlanta. Ticket presales will open soon. Visit HavenConference.com and follow @havenconference on Instagram for regular updates. For sponsorship inquiries, please contact hello@whitelabelstudio.com.
We look forward to all that the future holds, and we truly believe that the best is yet to come for White Label Studio and Haven!
Recent Comments