Author: Celeste Swatling
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Influencer Marketing Budgets
Categories: Influencer MarketingInfluencer marketing has seen a huge rise in the percentage of companies’ advertising budgets, especially in the wake of COVID-19 as consumers spent more time isolated and turned to their social media platforms for social interaction and inspiration. In fact, 49% of consumers reported that they depend on influencer recommendations. That is a powerful statistic…
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What is Social Advertising and How to Make it Work for Your Business?
Categories: StrategySocial advertising is a great way for brands to increase awareness to a broad audience at a relatively low cost, but it can be difficult to navigate the ever-evolving social media landscape and figure out how to best allocate your marketing budget to get the best results. From different social media platforms like Facebook, Instagram,…
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Introducing White Label Talent
Categories: Influencer MarketingWe’re beyond excited to announce the creation of White Label Talent! This division of White Label Studio will focus on matching influencers and content creators with brands in the home and lifestyle categories. As a full-service digital agency that specializes in marketing strategy, website design, graphic design, social media management, social advertising, influencer marketing, and…
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10 Tips to Make Your Website Stand Out
Categories: WebsiteConsumers turn to the internet daily to learn more about a company. Whether they are shopping for products, gathering information about services, finding how to get in contact with a company, or a variety of other reasons, a website is often a consumer’s first impression of a brand which begs the question: “What makes a…
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Everything You Need to Know About Influencer Marketing
Amber Interiors Collaboration with Horizon Stone Whether the term “influencer marketing” is one you are unfamiliar with or if you have heard it time and time again, its impact on digital marketing, and marketing as a whole, is undeniable. However, the idea behind influencer marketing is not a new one. In fact, companies have been…
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Passion Drives Purpose: The Why Behind White Label Studio
For many, a career is a way to make an income. For some, it is an outlet to use their gifts and talents while also receiving fulfillment. For Mollie and Elise, White Label Studio is much more than a career or a business, it’s a personal expression of their lives. Strong in their faith, they…
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2022 Digital Marketing Trends
The start of a new year is a great time to reflect on the past and plan for the year ahead! As we look back on digital marketing trends in 2021 and prepare for 2022, we are excited to see some of our favorite trends, like influencer marketing and visual content, continuing to grow and…
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Looking Back: 2021 Recap
It is hard to believe that 2021 is coming to a close! As we prepare to enter into 2022, we wanted to reflect on the past year and all that we have accomplished as a marketing agency. It’s crazy to believe that the small agency we began in 2019 has blossomed into a full-service marketing…
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Honoring Breast Cancer Awareness Month
Did you know that October is Breast Cancer Awareness Month? White Label Studio has several team members and clients that have been personally impacted by breast cancer.
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Holiday Marketing Prep Checklist
It’s hard to believe we are entering into the last quarter of the year and gearing up for the holidays! As we prepare for the upcoming holiday marketing season, we wanted to share a couple of tips on how you can be successful with your holiday campaigns and a few real-life examples of marketing campaigns…
